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ISG Provider Lens™

 

The ISG Provider Lens™ research series is the only service provider evaluation of its kind to combine empirical, data-driven research and market analysis with the real-world experience and observations of ISG’s global advisory team. The research currently covers providers serving the U.S., Germany, Australia, Brazil and the UK, with additional markets to be added in the future.

ISG Provider Lens™ Quadrant reports provide valuable insights to enterprise buyers on the strengths, competitive differentiators and unique selling points of leading service providers serving each market. Enterprises will find a wealth of detailed data and market analysis to help guide their selection of appropriate sourcing partners, while ISG advisors use the reports to validate their own market knowledge and make recommendations to ISG’s enterprise clients.

ISG Provider Lens™ Quadrant reports place service providers in one of four quadrants:

  • Leaders: Those offering the most appropriate solutions to meet the specific needs of clients;
  • Product Challengers: Those with an attractive portfolio of services but limited competitive strength;
  • Market Challengers: Those possessing competitive strength but needing to improve their portfolio attractiveness, and
  • Contenders: Those needing to improve both their portfolio attractiveness and competitive strength.

The horizontal axis of each ISG quadrant evaluates the competitive strength of providers based on brand image and awareness, geographic coverage, experience, execution capability, and sales and marketing ecosystem. The vertical axis of the quadrant evaluates portfolio attractiveness on such parameters as vision and strategy, pricing competitiveness, technology competency, partnership ecosystem, innovation and differentiation, and breadth of services.

Providers that score high on both axes, placing them in the upper-right quadrant, are identified as “Leaders.” Providers that do not make the “Leaders” quadrant but demonstrate significant traction in either their competitive strength or their portfolio attractiveness, and are projected to continue this trajectory, are identified as “Rising Stars.”

The ISG Provider Lens Quadrant report series draws insights on service provider capabilities from focused surveys, briefings, interviews with providers, input from ISG advisors, ISG benchmarking data, and data drawn from the ISG Contracts Knowledgebase™ and ISG Engagement Database™.

The series is a complement to the ISG Provider Lens Archetype reports, which offer a first-of-its-kind evaluation of providers from the perspective of specific buyer types.

ISG Provider Lens™ Annual Plan 2018 - NEW

Our 2018 research agenda will provide continuous research and covers both ITO and BPO areas. To view and participate in this program, click here to download the 2018 Research Agenda.

 

ISG Provider Lens™ Quadrant Reports

meet the team

DouglasPollei
Douglas Pollei

Analyst

Walters.Kenn
Kenn Walters

Analyst

Aase,JanErik
Jan Erik Aase

Director

Luis-Praxmarer-sq
Luis Praxmarer

Partner

Ashish-Chaturvedi-sq
Ashish Chaturvedi

Principal Analyst

Namratha-Dharshan-sq
Namratha Dharshan

Senior Manager

Mrinal-Rai-sq
Mrinal Rai

Team Leader